The Basics

Rs.2,850 Rs.3,800

What’s in this bundle:
- Curl Shampoo
- Curl Conditioner

The Basics has the only two products you need for a basic curl routine.

The sulfate-free Curl Shampoo is gentle, mild and hydrating. Formulated to cleanse the hair without stripping it of natural oils, it gently removes buildup and impurities while keeping the hair moisturized, hydrated and healthy.

The moisture-rich and deeply nourishing Curl Conditioner quenches dry hair, repairs damage, promotes shine, and provides memory to curl/wave pattern. It softens and strengthens hair, and restores bounce without weighing the hair down.

How to use
Apply Curl Shampoo to wet hair, massage thoroughly, lather well and rinse out. Follow with Curl Conditioner. Leave in for 2-5 minutes. Rinse out. For extra moisture and hydration, leave in a dime sized amount. Follow with styling products for best results.

Curl Conditioner - 350 ml

Curl Shampoo - 350 ml

no sulfates

no sulfates

no silicones

no silicones



lab tested

lab tested

All hair types
Curl Shampoo: Lightweight
Curl Conditioner: Lightweight, creamy
Curl Shampoo: Water, Sodium Lauroyl Sarcosinate, Cocamidopropyl Betaine, Decyl Glucoside, PEG-150 Pentaerythrityl Tetrastearate (and) PPG-2 Hydroxyethyl Cocamide, Cetrimonium Chloride, Polyquaternium-7, PEG-7 Glyceryl Cocoate, Guar Hydroxypropyltrimonium Chloride, Phenoxyethanol, Parfum, Citric Acid, Disodium EDTA

Curl Conditioner: Water, Behentrimonium Chloride, Cetyl Alcohol, Cetearyl Alcohol, Cetrimonium Chloride, Parfum, Phenoxyethanol, Juniperus Virginiana (Cedarwood) Oil, Salvia Officinalis (Sage) Oil, Rosmarinus Officinalis (Rosemary) Oil, Citric Acid

*Creating easily accessible and high-quality products is, and always will be, our first priority. In that spirit, we’re always finding ways to improve on existing formulas. This means that our ingredient lists may vary from time to time as we make a transition, or even minor changes. For the most accurate and up-to-date ingredient information, please refer to the label of the product you receive.
All products are thoroughly tested for safety + extensively researched and reviewed against current scientific literature and strict global regulations. Read more here.

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Can Curl Conditioner be used as a leave-in conditioner or co-wash?

It can be used as a leave-in conditioner as long as a very small amount is left in. It is not recommended for co-washing.

Will these products get rid of frizz?

Yes. Curl Conditioner provides intense hydration and moisture, hence taming frizz and flyaways.

How much product should I use?

The smallest dime-sized amount goes a long way, especially if you have fine, short or wavy hair. If you have thicker or coarser curls/coils, you may need a little more. We recommend starting off with a dime-sized amount and adding more as needed. At the end of the day, nobody knows what works best for your curls other than you.

Can the products be used for straight hair to get curls/waves?

While they're completely safe to use on straight/non-textured hair, they will not give you curls or waves.

Are the products sulfate-free?

They sure are! Curl Conditioner and Curl Shampoo are free of harmful sulfates, parabens, gluten or mineral oil.

Is Curl Shampoo drying?

Not at all. It does its job without causing any dryness or breakage.

Can I use these products on dry hair?

We don't recommend it. These products are best used on freshly washed wet hair

What's the scent?

The products have a light and luxurious berry scent.